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PureSoftware to Exhibit at the 15th edition of the Asian Financial Services Congress (AFSC) 2019

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PureSoftware (https://puresoftware.com/), a software product and services business will once again be exhibiting at IDC Asian Financial Services Congress being held at Marina Bay Sands Expo & Convention Centre, Singapore between February 28 to March 01. The Asian Financial Services (AFS) Congress is IDC Financial Insights’ premier event in the Asia Pacific. Attended by large no. of regional financial services executives from banks, insurers & capital market firms it provides a perfect platform to showcase innovative products and latest trends which address the challenges faced by the financial services industry in the region. This year the conference will focus on how institutions can stay ahead of the competition through effective run-the-firm and change-the-firm methodology – including frameworks of digital transformation, core system abstraction strategies, customer experience design, and even innovation masterclasses.

PureSoftware will be positioned as one of digital enabler that empowers banks and financial institutions to keep pace with the evolving financial ecosystem. PureSoftware’s platform SMEs will be on hand at booth #A16 to explain how new and traditional banks can be future ready by adopting digital banking for real-time analysis and innovation, enabling integrated digital experience for better customer experience and by implementing new age Robotic Process Automation solutions combining the power of cognitive analytics and automation.

The PureSoftware team will also be available to share how Arttha ( the Universal Banking suite from PureSoftware)  is emerging as the preferred choice of banks for providing digital banking services to its customers whilst also covering the scope of core banking,  open API banking, and digital payments. Visitors will be able to interact, explore use cases/demo and identify the most appropriate portfolio of solutions to address future banking needs.

About PureSoftware

PureSoftware is a software product and services company that focuses on driving a differentiated customer experience, accelerating cycle time and improving business outcomes through the integration of digital solutions, robotic process automation, artificial intelligence, machine learning, and IoT. Our solutions leverage next-generation disruptive technologies to deliver competitive advantage to your business. Our flagship product ‘Arttha’ – one of the fastest growing financial technology platform – focuses around Digital Banking, Digital Wallets & Core Banking solutions.

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