Udeet Bhagat is Vice-President at PureSoftware and is the business head for Arttha. Udeet runs his magic from Singapore. Over the past 15 years, Udeet has been working with financial services firms including global banks and insurers helping them adopt technology solutions for Digital Transformations from the emergence of multi-channel banking to the approach towards branchless and virtual banking. Prior to his current role with PureSoftware, Udeet managed the financial services business in North Asia for a global System Integration & consulting firm. He is passionate about financial inclusion and leveraging technology for increasing access to finance for the underserved categories of the population. The computer Science graduate received his Master of Management Studies degree from the University of Mumbai.